Interactive creative format that consists of swiping the finger across the screen to reveal extra content. It captures the user's attention and encourages them to continue consuming branded content.
Production time: 48 hours max.
Activation time: minimum 24 hours before the start of the campaign.
Production time: 48 hours max.
Activation time: minimum 24 hours before the start of the campaign.
Format specifications
Tracking
PX 1x1 IMG format - Click command - It is imperative that all trackings come in Safe Mode (https)
Tracking BrandSafety – Ad Verification
JS (JavaScript) PX 1x1 of any technology is supported (IAS, DV, MOAT…)
Countries
EMEA/LATAM
Delivery
Direct
Size
720x720 px
Max. weight
4 MB
File type
jpeg, gif
Erase
The overlay that will be erased must be a jpeg. The size is open up to 720x720 px
Notes
Follow PSD (All elements must be placed in different layers).
