| Tracking |
Impressions: PX 1x1 IMG format - Click command - It is imperative that all trackings come in Safe Mode (https). |
| Tracking BrandSafety – Ad Verification |
JS (JavaScript) PX 1x1 of any technology is supported (IAS, DV, MOAT…) |
| Countries |
EMEA/LATAM |
| Delivery |
Direct - Programmatic |
| Size |
720x720px |
| Brand logo |
106x106px (Vector, jpp, png) |
| Advertiser name |
30 characters max. |
| Title |
35 characters max. Indicate text color (optional). |
| Description |
120 characters max. |
| Call to action |
20 characters. Indicate button background color. |
| Image/video |
16/9 (800x450px, 720x405px, 640x360px…) |
| Number of slides |
10 max. |
| Duration (video) |
20" recommended, 30" max |
| Max. weight |
4 Mb |
| Notes |
Follow PSD (All elements must be placed in different layers). |
| Display |
Impressions – Clicks – VWB |
| Video |
Impressions – Clicks – Quartiles Visualization - VWB |
| CTR |
>0,25% |
| VTR |
VoD <10": 75% - VoD 10"-20": 70%-75% - VoD 20"-30": 65%-69% - VoD >30": -65% |
| VWB |
>65% |
